Comparison

B2B Portal for Wholesalers: SaaS or Custom Solution?

An objective comparison of popular B2B platforms on the market. See what you actually get for your money.

Feature Comparison

Feature
SaaS Platforms
TrisoB2B, Automico, Sky-Shop, etc.
ignashev.ai
Custom B2B Portal
Deployment Time4–12 weeks2 weeks
ERP IntegrationExtra charge, limited optionsIncluded — Subiekt, Optima, enova, SAP B1
Code OwnershipRental (SaaS) — no access to codeYour code — full ownership
Branding & CustomisationLimited to templateFull white-label — your brand
Per-Order FeeYes — 0.5% to 2% of order valueNone — flat €60/month
AI AssistantNone or basic chatbotOptional — €149/mo (voice orders, recommendations)
Liquor Compliance ModuleNone — requires custom developmentReady-made (age verification, licences, excise)
Setup Cost€0 (but monthly fees from €180)From €3,500 (one-time)
Monthly Cost€180–700 + per-order fees€60 (hosting & support)

Total Cost over 2 Years

At 1,000 orders/month averaging €470 per order

SaaS Platform

Setup€0
Monthly€350/month
Per-order1% × 1,000 × €470 = €4,700/month

Total~€121,200 / 2 years

ignashev.ai

Setup~€3,500 (one-time)
Monthly€60/month
Per-order€0

Total~€4,940 / 2 years
Savings: ~€116,260 over 2 years

When to Choose What

When SaaS Makes Sense

  • You have fewer than 100 orders per month
  • You don't need deep ERP integration
  • You want to test online sales quickly without investment
  • You don't have industry-specific requirements

When a Custom Portal Is the Better Choice

  • You process 500+ orders/month — per-order fees add up fast
  • You need full ERP integration (price sync, stock levels, orders)
  • You want code ownership and vendor independence
  • You operate in a regulated industry (alcohol, pharma, chemicals)
  • You want a portal under your own brand, not a SaaS template

See how much you'd save with a custom B2B portal

Book a free 15-minute call. We'll show you a working portal and calculate the real cost for your business.

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See B2B Portal →Liquor Module →